Oliver & Ginger
TEXT KAREN
The Systems

The 12-Point Protocol: Your Advantage in the Public Record.

A Privileged Framework to Neutralize Defense PR Before and During Active Litigation.

Corporate defense firms do not litigate MDL or mass tort dockets using simple courtroom maneuvers alone. They deploy highly coordinated, multi-million dollar out-of-court communications networks to depress settlement values, influence potential jury pools, and filter the public record months before a complaint is even finalized. To compete with a coordinated, well-funded communications operation, you cannot rely solely on the traditional civil discovery timeline. You are operating without the information you need.

Oliver & Ginger installs a synchronized, two-part system: a permanent communications operation inside your firm, alongside a case-specific counter-narrative framework built to strip the corporate defense bar of its monopoly on the public record.

I built this system to scale. As your caseload grows — five matters or fifty — the system is what keeps every one of them on track. Nothing gets missed because nothing depends on memory. It depends on the system.

The Evidentiary Audit

I Already Know What They're Doing.You Don't — Yet.

Send me your case name and the defendant. Within 24 hours, you get an evidentiary audit — a counsel work-product document built on your actual docket, not industry averages:

No credit card. No email capture. Just the audit. If you hire me after seeing what's running against your case, great. If not, no problem — anything that helps beat a defense firm is a win in my book.

Text Karen — 415.359.4454
The Five Defense Engines

AmLaw 100 Corporate Defense & Crisis PR Countermeasures

01

Lead Defense Counsel

Retained before the complaint is filed. Establishes the corporate shielding perimeter, evaluates venue exposure, and builds the legal defense narrative designed to slow your discovery timeline.

System 02 deploys Pre-Filing Strategy to isolate their defensive posture before they can initiate newsroom briefings, ensuring your firm moves seamlessly against their planned strategy while they believe it remains an institutional secret.

02

Trial Strategy Firm

Runs continuous defense-side trial strategy: data mining, continuous jury research tracking, mock trial focus group analysis, and scenario modeling to predict plaintiff attorney arguments.

System 02 deploys Narrative Architecture to build an airtight story framed in kitchen-table terms that cuts through focus group filters and shapes the lens through which adjusters, media anchors, and jurors read the file.

03

Record Management & Media Relations Firm

Manages the active public record through extrajudicial story placement — feeding briefs to friendly editors, working search visibility, and shaping what press pools report.

System 02 deploys Search Engine Visibility and Content Interception to control primary organic search queries, ensuring you own the public record first.

04

Corporate & Board Advisory Firm

Handles the financial press and investor relations — safeguarding stock valuation, reassuring institutional stakeholders, and framing litigation exposure as an industry-wide inevitability.

System 02 deploys the Pressure Escalation Engine to link media exposure directly to board-level reputational liability, driving up crisis burn rate and shifting the economic calculus at the mediation table.

05

Regulatory & Political Advisory Firm

Operates inside regulatory, legislative, and political channels — pressuring oversight committees, placing industry whitepapers, and shifting the legal landscape in the target jurisdiction before trial.

System 02 deploys Localized Venue Engineering to audit regional media consumption and baseline community sentiment inside the host jurisdiction, neutralizing outside positioning before voir dire.

System 02

The Case Infrastructure — Verdict Communications System

The twelve ways we work your case.

1
Anticipating the Defense

Models the defense's likely communications moves before they're made, based on how comparable matters have run.

See how it works →
2
Cleaning the Record

Audits the existing public record for outdated, misleading, or defense-planted material and corrects or displaces it.

See how it works →
3
Building the Case Story

Builds and places the single controlling narrative frame for the matter, so your framing reaches the public first.

See how it works →
4
The Narrative Audit

Identifies and activates real advocates — affected communities, survivor networks, independent voices — whose support carries credibility.

See how it works →
5
Raising the Stakes on Settling

Links sustained public exposure to the defendant's board-level and financial risk calculus.

See how it works →
6
Consistent Messaging

Monitors ongoing coverage and filings for attempts to quietly rewrite or bury the record after key moments.

See how it works →
7
Filing-Aligned Strategy

Coordinates communications strategy directly with filings, motions, and discovery timing.

See how it works →
8
Round-the-Clock Monitoring

Continuous monitoring of news, social platforms, and search results tied to the case.

See how it works →
9
Multi-Firm Coordination

Keeps every firm on a coordinated MDL or class action aligned on messaging, timing, and public statements.

See how it works →
10
Search Visibility

Works organic search visibility so the firm's and case's own content ranks above defense-favorable or spoof material.

See how it works →
11
Trial-Window Timing

Times public narrative pressure to peak in the weeks immediately surrounding a bellwether trial.

See how it works →
12
Jury Pool Protection

Audits and maps localized media consumption and community sentiment inside the target trial jurisdiction, well before voir dire.

See how it works →

Each one above runs a documented case example on its own page. You get the full brief on all twelve once we're on the phone.

Looking to grow the firm itself, not just this case? See Firm Growth →

Also on the Docket

Gold Star Families, Veterans & Terrorism

The same twelve-capability system, applied to a different category of case.

Gold Star Families

Communications support for families of U.S. service members killed in terrorist attacks abroad, pursuing claims against state sponsors of terrorism.

Veterans

Communications support for veterans and their families pursuing claims tied to combat injury, wrongful death, and institutional accountability arising from military service.

Terrorism

Communications support for survivors and families of state-sponsored terrorism, including attacks on U.S. service members and civilians abroad.

Request a Case Communications Brief

The defense has already mapped your case and briefed the press. Provide your case name and the defendant. I will expose their strategy, their communications team, and their playbook. If you retain me, I start after we hang up the phone, and you have your first case briefing in 12 hours.

Bespoke Retainers · Month-to-Month · Scaled to the Matter · Structured as Privileged Attorney Work Product · Safe Harbor Rule 3.6 Compliant