Text Karen — 415.359.4454or callor email
THE DEFENSE CHECK

What You Get the Same Day.

Text me your case name. This is what I send back, in writing. It is free.

This page is a sample. The matter and the findings below are illustrative. Your check covers your case.

Defense Check
Sample
MATTER
In re Example Device Products Liability Litigation
PREPARED FOR
Lead counsel, Example Firm LLP
DEFENDANT
Example Device Co.
SCOPE
Public ad and search data only
SUMMARY

Three of the four checks found activity tied to this case. One found nothing.

01 · TARGETED ADS

Ads near the courthouse and your claimants

Found

Two ad campaigns from the defendant’s corporate account ran in the three zip codes nearest the courthouse during September. Both link to a product-safety page on the defendant’s site.

Source: public ad library. Screenshots attached with dates.
02 · PAID SEARCH

Bids on your firm’s name and case terms

Found

A sponsored result appears above your firm’s own listing on searches for your firm name plus the product name. The ad leads to another firm’s intake page.

Source: live search results in the venue market, captured on the check date.
03 · LOOK-ALIKE SITES

Intake sites that imitate yours

Nothing found

No site imitating your intake page appeared in the first five pages of results for 12 case-related searches.

Source: live search results, 12 search terms listed in the appendix.
04 · SEARCH RANKING

Where your firm ranks in the markets that matter

Found

Your case page ranks ninth for the product-and-lawsuit search in the venue market. The defendant’s safety page ranks second.

Source: live search results in the venue market, captured on the check date.
ONE RECOMMENDED NEXT STEP

Preserve the two ad campaigns with dated screenshots this week and bring them to your leadership committee.

Every Defense Check follows this layout: four checks, a plain “nothing found” where there is no activity, dates and sources, and one next step.

AFTER THE CHECK

A Free 20-Minute Briefing for Your Partners.

Once you have read your check, I will walk your partners through it on a 20-minute call, at no charge: what I found, where I found it, and the one next step. You decide what happens after that.

The step after: who is running the defense’s communications →

See This for Your Case.

Text or email me your case name and the defendant. Same day, you have it in writing.

Text Karen — 415.359.4454
or email karen@oliverandginger.com

Privileged attorney work product. Rule 3.6 compliant.